

(It later served as apparent interpolative inspiration on Travis Scott’s Astroworld cut “No Bystanders.”) “I wrote that song at McDonalds eating a Quarter Pounder with mayonnaise on it,” he says of the original with a chortle.
#Best three 6 mafia album update#
The album’s single “Tear Da Club Up '97" served as an update to Paul and Infamous’ emphatically grim song of the same name on 1995’s Come with Me 2 Hell II project. Since the group’s inception just a few years prior, the lineup had expanded from the core trio of Infamous, Juicy, and Paul to include Crunchy Black, Koopsta Knicca, and Gangsta Boo. In 1997, Hypnotize Minds dropped Three 6 Mafia’s Chapter 2: World Domination. “I got all that shit from them, watching them play artists off the big artists.” Paul also admired Ruthless Records, a label whose releases regularly positioned co-owner Eazy-E in the executive producer position. Among the things he gleaned from paying attention to the Houston-based label’s moves was how they leveraged more popular signees to push lesser known ones and up-and-comers there. “Lil J is like a mentor to me, watching him put that whole empire together,” he says. In running the label and pushing its releases, Paul drew influence from one of the South’s most formidable music businessmen, James Prince of Rap-A-Lot Records.

“Me and Juicy was always into producing other artists, ‘cause that’s how it all came about.” “We was already putting out other Memphis artists, even before Hypnotize Minds,” Paul says. With the emergence of this new endeavor, he saw it primarily as a means to continue producing records. The bulk of Paul’s beats and rhymes appear via Hypnotize Minds, the imprint he and Juicy launched together after a falling out with their partner at Prophet Entertainment, the label under which some his early Lord Infamous joint projects and the first Three 6 Mafia album Mystic Stylez appeared. “I was supposed to put out a whole album last year and I gave my single to Drake!” “Ultimately it started out my single,” he says of the latter beat, which he’d shared previously with 2 Chainz, Berner, and Yelawolf. His extensive production discography, which includes frequent work as a duo with Juicy, whose relationship with Paul has been strained in the years since departing Three 6 Mafia, also spans hip-hop classics like UGK’s “International Player's Anthem (I Choose You)” as well as more recent tracks like Drake’s “Talk Up” with Jay-Z. A seminal document of Memphis hip-hop history, its programmed drums and evocative lyrics embodies the crunk aesthetic that paved the way for today’s trap music superstars. Released twenty years ago, their sole full-length CrazyNDaLazDayz captures some of the hallmarks of Paul’s production and features a number of notable guests.

“Hopefully it will make everybody else move if not, I got another one to back it up.”Īmong his efforts was Tear Da Club Up Thugs, a spin-off trio comprised of himself, Lord Infamous, and Juicy J, the original Three 6 Mafia members. “With a beat, I just go in like, shit, this what grooves me,” he says obliquely of his technique. Subsequently, DJ Paul helped craft not just the sound of their inimitable group Three 6 Mafia, but that of its members’ solo efforts, as well as related projects by other Memphis artists.

Starting out as a DJ, he’d originally operated as a counterpart to his rapper and half-brother Lord Infamous, doing their Tennessee thing. Paul Beauregard’s passion is and always has been beats.
